
Why smart marketers use YouTube TrueView ads
Ask ten marketeers where they spend their money online and nine times out of ten you’ll hear: search engine marketing. After which the conversation will go directly towards Google Adwords or Facebook. I rarely hear anyone talk about YouTube. A shame

These 5 video animations are doing well at Cannes
The 2016 Cannes Lions Festival started Saturday and this year they've had over 4,000 entries. Which makes it rather tricky to say that you've already seen them all. In this blog` post we're taking a look at 5 videos that got our hearts racing.

Do it yourself – tips on sound mixing
Once upon a time...you, as a company, would have a short film made once every couple of years. A corporate video you called it back then. Quite a bit of budget went towards each one, 20, 30k… easily. For the same money you’d now see a whole YouTube channe